For more than a year, Chris Cali partnered with MLP and PPA to bring his irreverent style of pro pickleball analysis and entertainment to the masses. Then the cease-and-desist arrived.
Chris Cali, the creator behind the popular YouTube channel Sorry Not Sorry Pickleball , just spent over two hours on a livestream laying out the full timeline of how he went from having a content partnership with the UPA (United Pickleball Association) to getting hit with a cease-and-desist letter that essentially shut down his tournament recap operation.
If you don't know Cali, or don't have two hours to spare going down a pickleball drama rabbit hole, allow us to help catch you up to speed.
Here's What We Know Sorry Not Sorry has been posting videos since 2023, an irreverent look at pro pickleball through highlights, humor, and a healthy dose of taking the piss, often at players' expenses.
The crux of Cali's content involves commentary on pro pickleball matches – his YouTube videos often feature him expressively talking over match clips playing in the background.
Cali's relationship with the UPA – that is, the PPA Tour and Major League Pickleball – goes back a few years, and there's a lot of nuance involved in decoding everything that led up to where we stand now.
As of this moment, we only know what Cali is reporting.
In his words, here's the timeline of events: At the end of 2023 , unannounced, a trove of his videos were removed from YouTube simultaneously due to copyright claims ... FULL ARTICLE FOUND ON: https://www.thedinkpickleball.com/unpacking-the-cease-and-desist-that-silenced-sorry-not-sorry-pickleball/
